Logo for The Epicentre a retail brand for outdoor clothing and equipment company, Bradshaw Taylor.
Taglines for high-end outdoor clothing brands

The Epicentre is a retail brand of Bradshaw Taylor, a high-end outdoor clothing and equipment company.

The Brief: To write a total of 10 individual taglines (I actually supplied far more to select from!) to work with 10 distinct outdoor themes within a promotional video for The Epicentre outdoor clothing retail brand.

The second part of this brief was to write a series of short, punchy sentences of emotive and evocative copy to accompany the same brand awareness campaign for The Epicentre. Click left to see the details and copy I wrote for this part of their brief.

Thank you so much, Andrew - this is great! You’ve really nailed the evocative copy we're after. And with so many options for taglines, we definitely have that part covered too.
Emma Mathias, Bradshaw Taylor

Logo for The Epicentre a retail brand for outdoor clothing and equipment company, Bradshaw Taylor.

The Epicentre is a retail brand of Bradshaw Taylor, a high-end outdoor clothing and equipment company.

The Brief: To write a total of 10 individual taglines (I actually supplied far more to select from!) to work with 10 distinct outdoor themes within a promotional video for The Epicentre outdoor clothing retail brand.

The second part of this brief was to write a series of short, punchy sentences of emotive and evocative copy to accompany the same brand awareness campaign for The Epicentre. Click left to see the details and copy I wrote for this part of their brief.

Thank you so much, Andrew - this is great! You’ve really nailed the evocative copy we're after. And with so many options for taglines, we definitely have that part covered too.
Emma Mathias, Bradshaw Taylor